Transit Lines & Touchpoints: A Mobile Design Strategy Case Study This is a summary of a talk I gave about Trello in 2025 at SwiftCraft as an opening keynote, at iOSKonf in North Macedonia, and at Pragma Conf in Bologna. At UX Scotland 2026, I delivered it to designers for the first time as Transit Lines & Touchpoints: A Narrative Framework for Multi-Device UX. Caitlin Steele • Conferences
Conference talk delivered at UX Scotland in June, 2026 UX Scotland: Transit Lines & Touchpoints What if your mobile team's problem is a lack of clarity, not speed? Full Case Study is now up here. When I took over design for Trello's mobile org at Atlassian, the team was struggling. We delivered 35% of the monthly active users, 33% of all Caitlin Steele • Conferences
Orchid from the Singapore National Orchid Garden. iOS Conf Singapore 2026 I’ll be attending iOS Conf in Singapore in a few days. I can’t think of a better way to kick off the new year. To help my fellow developers start their year off right, I’ll be raffling off five professional coaching packages worth £1,000. This will Jeff Watkins • Conferences
Mobile Musings from Thoughtful Apes Buildable apps leverage object-oriented principles and creative pragmatism to craft high-quality user experiences that are not only satisfying to develop but also sustainable to maintain. Thoughtful Apes is a boutique consultancy run by Jeff Watkins and Caitlin Steele. We are deeply committed to creating mobile apps, prioritising collaboration Caitlin Steele • News
